Bloomberg Square Mile Relay
16 March 2016 saw the Bloomberg Square Mile Relay land down under in Sydney. The event was held in Darling Harbour, and joined the established global race series made up of London, Singapore, Hong Kong, Dubai and Shanghai events.
Limelight Sports was engaged by Square Mile Sport (London) to deliver all facets of the event from customer relationship management, marketing and PR, event logistics, branding, competition, cateringmanagement and staffing.
Teams were made up of 10 runners, each who completed the one-mile (1.6km) course before handing the baton to their team mate. J.P Morgan completed the fastest cumulative time for 10 one-mile laps was crowned champions of the inaugural Bloomberg Square Mile Relay Sydney. The race was capped off with a world class corporate hospitality experience to the 500 runners who ate and drank to celebrate their achievements.
Photo credit: Bloomberg Square Mile Relay, Sydney